Author: Matt Needham

Pictures paint a thousand words…almost

As a writer, I shouldn’t downplay the importance of finding the right words. But, in truth, sometimes words aren’t needed. Or at least, like most things, they work better when they’ve got some company. They say a picture paints a thousand words. They (whoever ‘they’ are) are almost right. There are loads of stats out … Continue reading Pictures paint a thousand words…almost

November 12, 2018

Quick fire media training

You’ve been called up by a journalist to give your take on the hot story of the day. You know the opportunity will be a good chance to raise your profile but you’re worried that you’ll forget what to say, fumble your words and start to sweat. Don’t worry, I’ve got your back. Here’s some … Continue reading Quick fire media training

November 2, 2018

When is PR not PR?

A big part of my job is shouting (not literally, I’m not a town crier) about all the good work the company I work for does. To do this, I engage with journalists to provide them with interesting stories to tell. As a former journalist myself – nothing major, just regional print journalism – I like to think I … Continue reading When is PR not PR?

September 11, 2015

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